Overview
Skai, a fast-growing ad-tech company, faced scaling challenges and high operational costs due to outdated infrastructure. Automat-it partnered with Skai to migrate its systems to AWS, replace legacy software, and optimize cloud performance. With Automat-it’s dedicated DevOps team, Skai reduced customer onboarding time from 8 hours to 30 minutes, while also enhancing scalability and reducing costs.
About Skai
- Company Background: Skai, formerly Kenshoo, provides data-driven ad-tech solutions for brands and agencies worldwide.
- Technologies Used: AWS services (DynamoDB, EventBridge, S3, Keyspaces), Lambda, Pulumi, Apache Cassandra
- Products and Services: Market intelligence and media activation tools
- Location: Global presence (US, EMEA, APAC)
The Challenge
Skai’s existing setup of thousands of servers on bare-metal, VMware, and OpenStack led to long onboarding times of up to 8 hours, limited scalability, high operational costs, and performance issues. The company also wanted to achieve faster response times and improve customer satisfaction.
The Solution
Automat-it assembled an experienced and dedicated DevOps team to facilitate Skai’s migration to AWS and optimize processes with automation.
Step-by-Step Implementation:
- Replaced legacy software with AWS services
- Migrated to a serverless architecture using Lambda functions
- Applied Infrastructure as Code (IaC) using Pulumi for consistent deployments
- Maintained a security-first approach throughout the migration
Specific Services/Technologies Used + Timeline:
- Technologies: DynamoDB, EventBridge, S3, Keyspaces, Lambda, Pulumi
- Timeline: 6-month migration project with ongoing support
The Results
- Onboarding Time Reduction: From 8 hours to 30 minutes (94% reduction). Customers can be onboarded immediately without waiting for the purchase to go through.
- Performance Gains:
- UI speed increased by 2.5x
- Backend processing improved by 4x
- Event processing capacity boosted by 4.5x
- Scalability: Resolved previous limitations, enabling faster scaling
- Cost Savings: Significant reduction in operational costs
- High Availability: Survivability improved threefold
Following the successful AWS migration, Automat-it supported Skai’s growth by providing additional dedicated DevOps services. Automat-it is proud to be part of their growth journey, ensuring the infrastructure evolves with future business needs. This partnership has helped Skai to stay ahead of the competition with continuous improvements and innovations.
Transform Your Cloud Operations
Automat-it provides end-to-end DevOps and AWS cloud solutions designed to help startups thrive. From AWS migrations and cloud optimization to building efficient CI/CD pipelines and offering round-the-clock support, we ensure that your infrastructure evolves as your business grows.
With a team of certified AWS experts, we deliver real value by reducing costs, boosting performance, and enabling you to scale with confidence. Reach out, we’ve got a dedicated DevOps team ready to help you.